You told us how we could improve TryNow. Here are 10 things we did about it in 2023.
Today is the most exciting day in TryNow history. After a dedicated 2-year period of building with Shopify, we're ready to unveil our Shopify App that delivers on a dramatically better customer experience that drives incremental profit for your business. Thank you to our merchants who trust us with a key part of their growth strategy βΒ your feedback has been our fuel. We work with the most customer-centric brands, and we, too, strive to be the most customer-centric partner our brands work with. Core to that ethos is listening to feedback and rapidly incorporating that into our product. That's how we spent our 2023.
1. π¬ You wanted TryNow fully integrated with Shopify Checkout.
π We worked with @Shopify for 2 years and were selected as their launch partner to power Try Before You Buy within the highest converting checkout in the world.
β2. π¬ You told us our 2-week installation was too long.
π Jen set an audacious goal of a 10 minute, no-code installation, and we beat itβ¦ I can install the TryNow App in 180 seconds. β‘
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3. π¬ You told us you wanted to target specific web visitors with TryNow.
π So we built TryLinks that enables brands to create targeted and high-converting entry points with two clicks.
β4. π¬ You asked for control to rollout your Try Before You Buy program gradually and risk-free.
π So we developed TryNow Phased Rollouts allows you to start small and expand gradually.
β5. π¬ You said we could improve our email comms with shoppers.
π So we poured through 5,547 survey responses, interviewed 100+ shoppers, and redesigned our communication flow to improve CSAT by 26%
β6. π¬ You said you wanted direct integrations with returns providers.
π So we improved upon our existing infrastructure with a partnership with @Loop Returns, among others.
β7. π¬ You requested a self-service dashboard to manage your program.
π So we built TryNow Insights to give you a real-time pulse on your program. More to come here.
8. π¬ You wanted enhanced functionality and faster installations with the TryNow button.
π So we've simplified the process with Button 2.0, utilizing app blocks for easy drag-and-drop implementation and automatic customization to match your brand standards by mirroring the "add to cart" button.
β9. π¬ You asked to handle mixed carts more seamlessly.
π So we now charge for buy now items when the order is placed or fulfilled and kept TryNow items once the trial ends.
β10. π¬ You asked to try us before you buy us.
π We now offer a 45-day free trial.
Thank you for your partnership and feedback. Keep it coming in 2024 Β π